Conference Date:
May 13, 2011 - May 14, 2011

The Customer Insights Conference, hosted by the Center for Customer Insights at the Yale School of Management, aims to bring together leaders in academia and industry to exchange research and insights related to customer mindset and behavior. The conference includes 7 sessions:
1. Understanding Customer Choices
2. Marketplace Impact
3. New Product Innovations
4. Maximizing Brand Performance
5. Competitive Marketing Strategies
6. Social Media
7. Social Media and Insights II
The conference will open with a reception Thursday May 12th and conclude midday Saturday May 14th. There will be a conference dinner Friday May 13th, featuring a keynote speech by Arun Sinha, Group CMO, Zurich Financial Services.
Click HERE to Register
Conference Location:
55 Hillhouse Avenue, General Motors Room
New Haven, CT 06511
Conference Sponsor:
Ideas To Go
Zurich Financial Services